Dynamic and results-oriented Creative Group Director with a PMP Certification, showcasing a wealth of experience in leading creative project teams and excelling as an accomplished account leader. Demonstrated proficiency in overseeing multi-million-dollar accounts and steering large project management teams, adeptly navigating both waterfall and agile project management methodologies. With a solid foundation built over 18 years in the field, I bring a comprehensive skill set encompassing creative production and project management, coupled with a decade of proven success at the helm of director-level teams.
Client Relationship Management:
Foster and strengthen relationships with key clients, understanding their business objectives, goals, and challenges.
Ensure client satisfaction and act as the primary point of contact, addressing concerns promptly and providing strategic guidance.
Collaborate with clients to identify new opportunities for growth, offering innovative solutions that align with their marketing objectives.
Campaign Strategy and Execution:
Develop and oversee the implementation of comprehensive digital marketing strategies that align with client objectives.
Lead cross-functional teams to execute campaigns, ensuring timely delivery, budget adherence, and high-quality outcomes.
Monitor and analyze campaign performance, providing clients with actionable insights and recommendations for optimization.
Financial Management and Growth:
Manage account budgets, forecasting, and financial reporting, ensuring profitability and ROI for both the agency and the client.
Identify upsell and cross-sell opportunities to expand the agency's services within existing accounts.
Collaborate with internal teams to drive new business development, participating in pitches and proposals to secure new clients and projects.